WHY BASEPOINT
You should have confidence that your advisor is working for your interests.
Transparency Matters
Basepoint and its advisors operate under the "fee-only" fiduciary standard. That means you know what you're paying at all times, and you're receiving only advice that is in your best interests. No exceptions. No exemptions.
Wealth Management is More Than Just Investments
PLAN
Start by identifying where you are and where you are going. Our CFP Professional advisors work to gain a complete understanding of what drives your financial success.
IMPLEMENT
A robust suite of options to implement your plan. This includes investments, insurance, taxes, and more.
MONITOR
Staying connected to your plan is critical as your life changes and needs evolve. Your advisor team will monitor your plans and your implementation to ensure continued success.
Accessible When and Where You Need Us
You're busy. Convenient access to your advisor team and your entire financial picture, whenever and wherever you need it, powered by industry-leading eMoney Advisor software.
How We're Different
At Basepoint Wealth, we don't sell products, so our success is tied directly to yours. Here's a few of the ways we set ourselves apart from the industry.
Topic | Basepoint Wealth | Traditional Financial Advisor | Robo-advisor |
|---|---|---|---|
Are advisors a fiduciary? | Yes. 100% of the time. | Maybe. Likely the advisor switches between acting as a fiduciary to acting as an agent or broker on behalf of their employing firm | Unlikely. Service most likely provided by customer service representatives, not fiduciary advisers |
How will my fees be calculated? | Transparent fixed fee engagement OR % of AUM depending on the services you elect to receive and agreed upon in advance | Varies, typically a % of AUM or an up-front commission, plus trading fees and other expenses | Typically a % of AUM plus behind the scenes costs involved with trading that you may or may not see |
How will technology be used? | Easy to use technology keeps your plan, goals, and investments in one place | Technology is usually not central to the service | Technology is typically the only way to interact |
How will we meet? | You and your advisor will determine what makes sense; in-person, on the phone, or online | Typically 2-4 meetings per year during business hours | No meeting with a person |
What are the qualifications of my advisor? | Every Wealth Advisor is a CFPⓇ professional (the highest possible certification) and fiduciary | Often titles are misleading - not always a CFPⓇ professional | No or very limited access to a financial planner |
What are the minimum assets required? | We don't have one. We believe everyone can benefit from good advice and proper implementation | Typically $250,000 or more | Varies |
What am I actually getting? | Personalized, plain English advice for everything money impacts in your life, including tax efficiency, plus help implementing our recommendations | A 50-100 page "report" that mostly focuses on investments and/or insurance | An algorithm based investment allocation that relies on rules of thumb and large scale averages |